Archive for March 7, 2013
If you are a family dentist in the Virginia area looking to make expand, executing an effective marketing strategy could be the difference between your competitors being found, and you. Family dentist marketing is essentially the same as marketing for any other type of business. Starting with your website is a great place to begin, as it is usually the first impression your business makes with a potential client. Designing a website for dentists is about making a design that is both aesthetically pleasing and user friendly is a good way to ensure your visitors will stay on your page, and hopefully convert to patients. To make your dental practice website user friendly, make sure you are presenting information in a straightforward manner. Try to think about what types of things your visitors may be searching for when trying to find a website for dentists. Present information in an easy to find place. Use clear cut navigation tabs, spaces between texts, and limited photographs for a clean looking and easy to use dental website. Make sure your site is optimized for the search engines as well. When visitors search phrases like “cosmetic dentist in fredericksburg va“, “woodbridge va dentist”, or “dentist in montclair va”, if you are any of those types of practices, you had better hope you show up in the results. Hiring an seo reseller to get your family dentist business to show up anytime someone searches for “dentist va” or “fredericksburg va dentist” is relatively cost effective and is the final piece to your marketing puzzle. A user friendly and well optimized site is the best way to expand your practice.